Like 71% of adults in the UK, 2020 Management are looking forward to the World Cup that kicks off on Friday. So imagine our delight to see that even the World Cup hasn’t gone untouched by salesforce.com
salesforce.com today announced that South African Tourism, the official customer service host for the world’s largest soccer tournament held every four years, has made social customer service available to more than 300,000 visitors from around the world with Service Cloud 2, salesforce.com’s customer service and support applications. Service Cloud 2 enables South African Tourism to provide real-time, location-based information on the hottest services, accommodations and attractions surrounding the world’s biggest sporting event of the year.
“While it hosts the world’s biggest sporting event of the year, hundreds of thousands of visitors from six continents will descend upon South Africa with millions of questions about where to stay, where to eat, what to do and what to see,” said Alex Dayon, executive vice president of CRM, salesforce.com.
“South African Tourism has embraced the next cloud computing paradigm, Cloud 2, to deliver today’s world-class customer service with modern social features to global visitors in a way that is familiar and intuitive to them so that they can have the best travel experience possible while in South Africa.”
“When the world comes here for the games, we want to create amazing, life-changing experiences,” said William Price, global manager of E-Marketing, South African Tourism. “With travel being a social experience unlike anything else, we want to provide amazing customer service with relevant, real-time, and easy-to-access information that helps people find the best there is to see and do in South Africa. Service Cloud 2 lets us not only leverage social media platforms to engage visitors in a way that is familiar to them, but also quickly reorients our organization and operations to meet that opportunity without the cost and complexity of software.”
To read the press release in full on the salesforce.com website, please click here.